Mission
To offer every customer quality, reliable and accessible painting tools, and to help partners grow under their own brand.
The leading and most technologically advanced paint-roller manufacturer in South-East Europe.

Beorol Prima is the leading and most technologically advanced paint-roller manufacturer in South-East Europe. In four manufacturing facilities of our own, on 10,000 m², we make more than 350 products: rollers, handles, grids and trays, brushes, masking and adhesive tapes, tiling tools, bowls and ladders.
The strength of our company lies in the expertise of our people. Through continuous improvement and modern processes such as the Kaizen philosophy, 5S and the Smart Factory concept, we drive change and deliver results, with steady growth over more than two decades.
Beorol Prima is the 10th largest roller manufacturer in the world!
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See how our rollers, brushes, tapes and plastic products are made.

We keep investing in modernising production to meet customer demands and to guarantee consistent, reliable quality in every product that leaves our facilities. We have implemented key standards and rigorous control methods, alongside strategic partnerships with leading, globally recognised suppliers.
Certification is carried out by Bureau Veritas.
To offer every customer quality, reliable and accessible painting tools, and to help partners grow under their own brand.
To remain the leading paint-roller manufacturer in the region and a recognised name for quality on the global market.
We proudly manufacture high-quality products for renowned brands worldwide, under their own name.
We develop the product according to your requirements.
We manufacture according to your specifications and standards.
Every product passes strict quality control.
Reliable and timely delivery to you.
Over 25 years of experience and thousands of products sold.
Innovative solutions tailored to your needs.
Proven quality, met deadlines and long-term partnerships.
Solutions that increase brand visibility and sales.
The company started in 1998. Behind us are more than two decades of quality work, learning, challenges and patient investment.
1998.
Beorol Prima is founded. Roller production begins.
2000.
Brush production begins.
2013.
Warehouse and production capacity expands.
2015.
Plastics production begins.
2017.
A new factory opens in Dobanovci.
2017.
Tape production is acquired.
2017.
Exports begin to Russia and Eastern Europe.
2024.
Relaunch of the new roller and brush ranges.
2025.
Exports to new markets in Europe.
Whether you need a finished product or a private-label partner, we're here.